Achieving the salon standard: TRESemmé Introduces House of Salon

The ultimate standard in hair beauty usually comes after a trip to the salon. However, these days, salon visits are few and far between.

Thankfully, professional haircare brand TRESemmé is here to help. The haircare brand trusted by discerning salon-seekers everywhere is collaborating with the who’s who in style to create the TRESemme House of Salon, the definitive home for salon-gorgeous hairstyles.

TRESemmé released a special preview showcasing Sarah Lahbati, Laureen Uy, and Rei Germar rocking their three distinct looks. Every frame is shot in bright, bold tones reminiscent of high-fashion editorials.

Sarah Lahbati headlines the first part of the film. Her looks for every day salon-gorgeous hair was used in conjunction with TRESemmé Keratin Smooth Shampoo and Serum Conditioner.

Following next is Laureen Uy, celebrating vibrant colored hair, all made possible with the help of TRESemmé’s NEW Pro-Color Series, which comes in 2 variants: Blonde Brilliance for bleached and blonde hair and Color Radiance for bright or darker-colored hair.

The final ambassador is Rei Germar, inspiring those who often do heat or intense styling to protect and repair hair bonds with the aid of TRESemmé’s NEW Salon Strength Shampoo and Serum Conditioner.

These three style mavens were tasked to be creative directors, and were assigned to produce one look book each, showcasing how each TRESemmé variant can be transformed and visualized into different looks and hairstyles. Fellow trendsetters and industry hairstylists were tapped into making their vision come to life. Expect more to come in the next few weeks.

The TRESemmé House of Salon was launched last June 1, 2022.